Multifunctionality in more than 50 years

In 1972 Karup Design was founded in the Danish city where our name arises. Our primary focus is and has always been on making room for more, in less space, through functional and stylish furniture. All our products may all be defined in just 3 words by their properties and functions.

Less . Is . More

Multifunctionality is – and has always been – the hallmark of Karup Design. However, there is one type of furniture that has dominated our selection over the years – the futon.

The multifunctional and Scandinavian design that encapsulates the Karup Design brand appeals to a wide range of consumer segments. Analysis further emphasise that our products find their way to living rooms, bedrooms, teenage rooms, guest bedrooms and summer houses alike.

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A world of comfort and style

Discover a world of comfort and style with our diverse product mix; sofa beds, beds and mattresses, futons, storage solutions, kids' furniture, outdoor essentials, seating, and elegant tables. Elevate your living space with quality and versatility – explore the possibilities below.


100% online and digital

Karup Design is a 100% online and digital B2B e-commerce powerhouse. We've transformed our business into the digital landscape, directing every thought and action towards ensuring the success of our online retailers. Our product development thrives on creativity, passion, and the insights gleaned from big data.




Filled with inspiring materials

In our content bank, you'll find inspiring materials: lifestyle images, packshots, videos, brand text, and logos. You can easily download the content you need in the file type and size you prefer.


We’ve specialized in frictionless operations, smooth collaborations online, unique products and powerful content. And the key to growth: perfect mix of design, function, quality, and price.



Our systems are flexible in every manner. Combined with a deep insight into online selling this flexibility enables us to tailor our setup in order to meet your exact operational needs. Plus, we only need 7 minutes to get you up and running. Seven!

Only . Seven . Minutes

Smooth Product Onboarding

Unlock the full potential of our products with our streamlined master data. Seamlessly integrate it into your system to gain swift and effortless access to our product data for your webshop. Our robust connectivity options ensure a smooth flow of data between systems, enhancing your operational efficiency.

Make . It . Easy

Short Lead Time & Positive Cash Flow

At Karup Design, we take pride in our commitment to delivering products internationally with a short lead time. Our goal is to ensure a seamless shopping experience for our customers, and we strive to achieve a maximum delivery time of 7-10 days in Central Europe. With efficient logistics and a dedicated team, we prioritize quick and reliable delivery to meet the needs of our global clientele.

Short . Lead . Time

Entry Price Product Mix

At Karup Design, we pride ourselves on offering a diverse Entry Price Product Mix, ensuring that our products are accessible to a wide range of consumers. While we may not be the highest in class, we prioritize the Value for Money principle, providing our customers with quality products at affordable prices. This approach allows us to cater to a broad audience, making design and quality accessible to all.

Design . For . All

Unique Quality Products and Production

Karup Design was among the very first companies in Europe to manufacture and sell knock-down furniture. That was almost 50 years ago. Which gives us the experience and the know-how to deliver products that in every aspect live up to even the most quality-conscious consumer’s expectations. Further, our products are built-to-ship. Meaning they will arrive safely and undamaged. Though rarely in one piece …

Made . For . Life

Full Content

When it comes to the crucial currency of online presence, Karup Design continuously invests. A lot.

This includes providing consumers with never-ending inspiration on relevant social media platforms such as Instagram, Facebook, Pinterest and YouTube.

On . Their . Radar

Let Us Grow Your Business Together





+80 webshops in 27 countries

Enhance your business offerings with Karup Design, featured in more than 80 international design webshops across 28 countries in Europe and in United States.

A growing community on social media

We provide consumers with never-ending inspiration on various social media platforms, including Instagram, Facebook, Pinterest, YouTube, and LinkedIn. This means that today, we have a community with over 146,000 followers who are presented with beautiful and engaging content on a daily basis




We hope we have piqued your interest and wish to hear more about Karup Design, and how we contribute to your furniture category. 

Account Coordinator

E-mail: seo@karupdesign.com

Account Executive

E-mail: len@karupdesign.com

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